Cookie Policy

Last updated: September 28, 2026

This Cookie Policy explains how Heartland AI Solutions, LLC (doing business as Daymarked, "we," "us") uses cookies and similar technologies on our website at www.daymarked.co and in the Daymarked app at app.daymarked.co. It lists every cookie and browser-storage item we set, what each one is for, and how to change your choice.

What cookies are

Cookies are small files a website stores in your browser. Your browser's local storage works in a similar way, so we list what we keep there too.

Your choice

  • If you're in the European Economic Area, the United Kingdom, or Switzerland, we don't set analytics cookies or send analytics data until you choose Accept in our cookie banner. The one exception is the anonymous visit counts on the pages our customers' clients use, described below. We work out where you are from your browser's time zone, and if we can't tell, we treat you as being in Europe and ask.
  • Everywhere else, analytics cookies are on until you choose Reject.
  • One choice covers both the website and the app, and we ask again after six months.
  • You can change your choice at any time: use (also at the bottom of every page on our website, labeled Cookies), or the analytics switch in the app under Settings → Account.
  • Strictly necessary cookies can't be switched off, because the website and app don't work without them. Rejecting analytics doesn't limit anything you can do.

Cookies and storage we use

Strictly necessary

NameWherePurposeHow long
dm_consent (cookie)daymarked.co and the appRemembers whether you accepted or rejected analytics.6 months
sb-…-auth-token (cookie, sometimes split into numbered parts)app.daymarked.co onlyKeeps you signed in to the app. Set by us through our database provider, Supabase.Until you sign out; renewed while you use the app, up to 400 days
Interface preferences (local storage)app.daymarked.co onlyRemembers choices you make in the app, such as list sort order, view mode, and tips you've dismissed. Never sent to us.Until you clear your browser's storage
__ph_opt_in_out_… (local storage)daymarked.co and the app, each separatelyPostHog's own record of whether you accepted or rejected analytics, so it stays off after a Reject.Until you clear your browser's storage

Analytics

These are set only with your consent in the EEA, the UK, and Switzerland, and elsewhere only until you reject them.

NameWherePurposeHow long
ph_…_posthog (cookie, with copies in local and session storage)daymarked.co and the appSet by our analytics provider, PostHog. On the website, it counts page views and clicks on the sign-up button. In the app, it records which features are used, and session recordings of the app with everything typed and all personal details on screen hidden. It's shared between the website and the app so a visit and a later signup count as one person. Rejecting analytics deletes it and its copies.1 year
dm_attribution (cookie)daymarked.co and the appRemembers the campaign details (such as utm_source) in the link that brought you to our website, so a later signup can be credited to that link. Set only when you arrive through such a link.30 days
daymarked.attribution, daymarked.utm_source, daymarked.utm_medium, daymarked.utm_campaign (local storage)app.daymarked.co onlyThe app's copy of the same campaign details, used once when you set up your account and then deleted.Until your account is set up
daymarked:posthog-person:… (local storage)app.daymarked.co onlyRemembers the plan and studio details last sent to PostHog, so they aren't sent again on every page. Deleted when you reject analytics.Until you reject analytics or clear your browser's storage

Pages our customers' clients use

On the pages couples and other clients use (questionnaires, intake forms, shared timelines, and the client portal), we never set an analytics cookie and never record sessions. We count visits anonymously, in your browser's memory for a single page load.

Without cookies

  • Vercel Web Analytics and Speed Insights measure page views and loading speed on the website and in the app without cookies or any identifier stored on your device.
  • YouTube. Videos on our website load from youtube-nocookie.com only after you click play. From then on, YouTube's own privacy policy applies.
  • Stripe. When you pay, you're taken to a checkout page hosted by Stripe, which sets its own cookies there. Our website and app don't load Stripe.

Changes to this policy

We update this page whenever the cookies we use change. The date at the top shows the last change. How we handle personal information more broadly is in our Privacy Policy.

Contact

Questions about cookies: privacy@daymarked.co.

Heartland AI Solutions, LLC
19909 Blondo Pkwy
Elkhorn, NE 68022
Phone: 402-525-7677